This June NETbuilder took a flight over to Orlando, Florida for PegaWORLD 2015. As expected the 2015 event lived up to expectations both during the day and the night!
PegaWORLD 2015 was attended by around 3,800 attendees from over the world, from varying roles such as Marketing Officers, Sales Directors and CEO’s to entry-level engineers and hard-core to passing Pega enthusiasts, the range was extensive, but the goal all the same; to learn about how Pega can help us Build for Change.
The 2015 agenda was filled with over 80 expert-led sessions designed to inspire innovation and creativity to the attendees. Geared towards different industries, products and a host of hot topics, the agenda had something for everyone right from pre- and post-conference training and workshops and countless networking opportunities.
Although it was a bright and early start for the PegaWORLD attendees on the Monday morning, it definitely wasn’t a quiet one! Alan Trefler’s keynote certainly woke us up as a band came on stage performing covers of some of 2015’s biggest hits all whilst using Pega technologies. Following this, Alan Trefler delivered the first of the conference keynotes with an inspiring presentation. Alan highlighted why Pega is the only technology that can allow you to build for change and why Pega has chosen to move towards supporting vertical-oriented Strategic Applications, providing the audience insight into how they are positioning themselves to compete directly with other vertical-oriented platforms such as SalesForce.
Don Shuerman & Kerim Akongul showcased how Pega 7 Express can benefit the healthcare industry, turning it into a way to monitor a person’s physical condition and training program. Many products in the market are attempting to do what Pega have done, but appear to be miles away from the sophistication of Pega 7 Express. The new app allows you to quickly build business applications whilst experiencing the potential of the Pega 7 Platform. Pega 7 Express has the potential to transform how business users are able to interact with the platform, whilst also supporting efforts to transform business-to-IT engagement. Pega have also developed a cloud version made available for all attendees, with a 30-day free trial.
Day 1 was closed by perhaps what can be called ‘The greatest customer appreciation event, ever’. Pega hired out the majority of Universal Studios in Orlando for the use of all PegaWORLD attendees, not only were you able to avoid the typical throngs of people queueing for hours in stifling heat but you were treated to unlimited food and drink for the duration of the event. I think Pega has ruined theme parks for NETbuilder as no experience will ever come close to that again.
Day 2 of PegaWORLD
The second day started slightly later, much to the appreciation of many. Brian Solis from Altimeter Group opened the second keynote sharing his insights into disruptive technologies. His key message was “that in order to achieve successful longevity you need to remove executives from the picture, as they don’t act like your shareholders, you have to think like your shareholders and act like a start-up”. What he was talking about in short is Darwinism and applied this to businesses, “if you don’t disrupt yourself, someone else will do it for you”, you need to innovate, or put simply you will die.
Following on from Brian, Bob Noddin from AIG Japan spoke about how they are trying to make insurance ‘sexy’ by turning customer information and data they possess into an opportunity to create personal based experiences for both customers and employees. Following Bob was Christian Nelissen, aka ‘The Data Guy’ who delivered a presentation surrounding how RBS are using the data and information that they have collected and how to turn it into a personalised service for their customers.
After a busy but successful couple of days working the booth in the Technology Pavilion, the conference was closed at Pointe Orlando where Pega took over the famous blues club BB Kings and Taverna Opa. Food and drink were provided and some great entertainment was put on in the form of a live band and belly dancers.
PegaWORLD 2015 definitely lived up to expectations, if not exceeded them. It was a great success for NETbuilder and we look forward to returning for PegaWORLD 2016 at the MGM Grand in Las Vegas!